Over a hundred of North America’s finest restored classic cars will show at Cobble Beach Golf Resort as it becomes the newest site of the prestigious Concours d’Elegance.

The Concours d’Elegance is a tradition dating back to 17th century high-society, a celebration of extravagance that has transformed into the most admired display of antique and classic automobiles in the world.

The Cobble Beach Concours d’Elegance brings this elite exhibition to Canada for the very first time, and it’s on par with the top Concours from around the world, such as Lake Como Italy’s Concorso d’Eleganza Villa d’Esta and Monterey California’s Pebble Beach Concours d’Elegance – events that draw thousands of spectators each year and make even the world’s most critical car enthusiasts swoon.

The Cobble Beach Concours d’Elegance is a celebration of the North American love affair with the automobile, a showcase of over 100 pristinely restored classic automobiles.

Honourary co-chair Jason Priestley joins an elite league of judges and auto-collectors in presenting this rare opportunity to view the finest examples of automotive beauty hand-selected from private collections across North America.

Contributing to the proper preservation of automotive history, chief judge John Carlson – who is also a permanent chief class judge of the Pebble Beach Concours d’Elegance – will lead an esteemed team in evaluating the correct preservation, restoration and standards of presentation of each exhibit. Models dating back to 1903 will compete in 16 categories for the prestigious titles of Best in Class and ultimately Best in Show. ferrari

Competitors include a trademark 1930 Packard 740 roadster, a rare appearance from the famous 1949 Cadillac concept Coupe de Ville, four Rolls-Royces from the 1930s, and the 1934 Pierce Arrow, which was awarded Best in Show at Pebble Beach. After 30 years outside the country, the Cobble Beach Concours d’Elegance also marks the homecoming of the 1978 Ferrari 312T3 F1 that won Gilles Villeneuve his first Formula One Grand Prix.

Proceeds raised by Cobble Beach Concours d’Elegance will go to Sunnybrook Foundation to fund a state-of-the-art helipad on the rooftop of the Toronto hospital.

About 500 of the 1,000 patients that are treated for life-threatening traumas at the hospital each year arrive by helicopter. At present, the hospital’s helipad is located 500 meters from the trauma room and transferring patients from the helicopter to the trauma room results in lost time in situations when every second counts.

Just a short two-and-a-half hour drive from Toronto’s core, Cobble Beach is a welcome alternative for travellers in search of a more intimate vacation experience. It is affectionately called Bruce County’s best kept secret.

“If ever there was a Pebble Beach of the north, this is it. Breathtaking scenery, wonderful countryside, and close to home,” says Steve Plunkett, renowned car collector and special advisor to Cobble Beach Concours d’Elegance.

Georgian Bay is a compelling Canadian treasure, a serene basin off Lake Huron. Its 2,000 kilometres of coastline is laced with more than 30,000 islands.

Cobble Beach Links and Resort is nestles in the Bruce Peninsula on 1.6 kilometres of private shoreline with unparalleled views of the Georgian Bluffs. The lush fairways and windswept shoreline of the award-winning golf resort will transform into a Gatsby-esque late summer lawn party.